10 astuces qui boost le trafic de votre site

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Souce :seochat.com

web market
web market

Si vous voulez réussir à promouvoir votre site web, vous aurez besoin d’utiliser une variété de techniques différentes. Il s’agit notamment de SEO, le marketing social des médias, création de liens, et plus encore. Continuez à lire pour 10 conseils de promotion Web qui emploient un certain nombre de méthodes différentes pour faire passer le mot sur votre site web.
Commençons par quelques techniques de SEO-fondé. En fait, nous allons commencer par le haut, avec la balise titre de votre page Web. Vous voulez créer un titre descriptif, de cinq à huit mots, qui comporte les mots-clés que vous attendez les gens à utiliser pour vous trouver. Sortir de «remplissage» des mots tels que “le” et “et,” tant que le titre est encore lisible. Rappelez-vous, les chercheurs verront ce titre que le lien hyper à votre liste sur la page de résultats du moteur de recherche, de sorte que vous voulez qu’elle soit concise et sur la cible tout en faisant une bonne première impression.
Le titre revient entre les balises head de votre page web, comme suit: 10 Site Web Promotion Conseils </ TITLE> </ HEAD>. Il s’agit d’une illustration tronquée, car vous aurez probablement inclure d’autres éléments entre les balises head, mais vous obtenez le point.</p> <p>Pour votre deuxième astuce, nous allons rester sur le sujet de l’endroit où placer les mots-clés. Les moteurs de recherche figure que les mots que vous incluez dans le titre d’une page et les chefs des sous sont importants pour la page. Cela signifie que vous devez utiliser les balises d’en-tête H1, au moins, et assurez-vous inclure des mots clés en eux. Si vous utilisez Cascading Style Sheets, ne vous attendez pas Google (ou tout autre moteur de recherche) de les utiliser pour comprendre ce que vos titres sont, elles ne sont que sophistiqués. Pour cette raison, vous ne devrait pas y utiliser des balises titre avec d’autres noms. Nous essayons de limiter nos titres à environ six mots ici, en gardant à l’esprit les contraintes de Google et les limites de caractères (il ne semble pas à regarder au-delà du caractère soixante dans un titre).</p> <p>A la troisième place d’inclure les mots-clés descriptifs dans l’attribut ALT des balises image. En fait, y compris les mots-clés précis dans cet attribut est bon pour un certain nombre de raisons. Il rend votre site plus accessible aux visiteurs qui utilisent des outils qui lisent l’information pour eux comme ils surfer sur Internet, beaucoup de personnes aveugles et malvoyantes dépendent sur du matériel et des logiciels qui trébuche au-dessus ou ne tient pas compte des images sans attributs ALT. Attributs ALT aident à raconter les moteurs de recherche ce que votre site est sur. En outre, si vous souhaitez que votre site web pour mettre en place lorsque les utilisateurs font une recherche d’image, les attributs ALT peut aider à obtenir vos images de rang plus élevé, ce qui rend plus facile pour les chercheurs pour trouver votre site.</p> <p>La quatrième place que vous souhaitez inclure des mots-clés est en hyperliens de votre site Web, et où vous mettez ces questions des liens. Par exemple, si vous êtes un détaillant en ligne écrit un article sur les nouveaux appareils photo numériques vous venez de recevoir, vous ne voulez pas simplement un lien vers les caméras à la fin de l’article, vous souhaitez inclure un lien vers chacun d’eux dans le corps de l’article, de préférence en utilisant leur nom réel que le lien. Si vous êtes un professionnel offrant un nouveau service, lors de la première mention de ce service sur votre blog (et je vous en dirai plus sur les blogs d’entreprise dans un peu), vous devriez lien vers une page qui parle de la fonction, avec le nom du service que le lien. Rappelez-vous, en incluant le lien dans le corps de votre contenu, vous dites que le lien Google l’ancre texte – les mots qui apparaissent comme le lien – est important et pertinent pour votre site.</p> <p>Vous pouvez bien faire avec la pointe cinquième, si vous êtes un bon écrivain. De nombreux sites Web sont constamment à la recherche d’un bon contenu à publier, parce que les moteurs de recherche l’amour excellent, up-to-date, dans le contenu à la demande. Si vous écrivez des articles dans votre domaine d’expertise et de les distribuer aux éditeurs des sites droite du contenu gratuit, vous pouvez aider à construire votre image de marque. Mieux, en demandant qu’un lien vers votre, nous</p> <p> passer d’approches SEO de base pour les médias sociaux. Les médias sociaux vous permet d’interagir directement avec les autres en ligne à travers les blogs, sites de réseaux sociaux, forums, et plus encore. Le thème général de la façon d’utiliser les médias sociaux pour promouvoir votre site est trop grand pour couvrir en quelques conseils, ou même un seul article. Néanmoins, voici quelques conseils pour vous aider à démarrer.</p> <p>Comme la pointe cinquième, sixième de la pointe est pour vous si vous écrivez bien – et nous avons beaucoup à dire sur votre secteur d’activité. Lancement d’un blog d’entreprise sur votre site web. Ne construisez pas un site séparé pour elle; hôte, il droit sur votre propre domaine. Donnez toujours, et le garder vivant et intéressant. Parlant en tant qu’auteur moi-même, je peux vous dire que ce n’est pas facile. Mais si vous êtes vraiment passionné par votre industrie, il va montrer dans votre écriture. Les visiteurs pourront lire ce que vous avez à dire, et un lien vers vous. Ces liens peuvent aider à augmenter la visibilité de votre site dans Google.</p> <p>Vous aimez passer du temps sur des sites sociaux? Ensuite, la pointe septième est pour vous. Les endroits où vous allez pour se détendre peut aussi être de bons endroits pour promouvoir votre site web. Pensez à utiliser Facebook, Twitter, LinkedIn et à cette fin. Vous pouvez également se pencher sur les sites de bookmarking social tels que StumbleUpon et Digg. Vous pouvez mettre un lien vers votre site dans votre profil, et certains sites sociaux vous permettent de construire des pages spécifiquement pour votre entreprise.</p> <p>La chose la clé, vous devez garder à l’esprit lorsque vous utilisez les médias sociaux pour promouvoir votre entreprise, c’est que personne n’aime les spammeurs. Personne ne veut parler de lire sans cesse sur votre entreprise. Si vous voulez que les gens de faire attention à ce que vous dites, vous avez besoin d’écouter et de faire des contributions à la discussion qui sont véritablement pertinents. Aussi, personne n’aime un alésage, le contributeur sage écoute passe plus de temps que de parler.</p> <p>Regardons une stratégie simple de la vieille école pour nos pointe huitième. Pour tout le temps que vous passez en ligne, vous – et tout le monde – vivent dans le monde réel. Donc, assurez-vous que l’URL de votre entreprise figure en bonne place sur l’ensemble de sa littérature: cartes de visite, papeterie, brochures, catalogues, etc. Certains SEO vous recommandons de laisser au large de la «http://» et en utilisant seulement www.yourdomain.com en version imprimée. Quoi que vous fassiez, être cohérent, et assurez-vous que quelqu’un qui tape votre nom de domaine tel qu’il figure sur vos documents seront effectivement se retrouver sur votre site web.</p> <p>Si vous êtes généreux, créatif, et disposé à mettre dans un travail dur, vous pouvez obtenir d’excellents résultats avec la pointe neuvième. Je l’ai vu décrit comme «donner quelque chose de là, mais qui met beaucoup trop au tout simplement. Qu’est-ce que vous allez donner est un service gratuit. Les calculatrices sont un excellent exemple de cela. Banks a chuté à ce stade précoce, avec une calculatrice libre d’hypothèque, mais d’autres entreprises peuvent bénéficier de cette approche. Un de nos membres SEO forum Chat est un vétérinaire, et elle vit du trafic et des liens vers sa fusée site quand elle a commencé à offrir sa calculatrice sans toxicité du chocolat sur son site Web (le chocolat est toxique pour les chiens, mais la dose toxique varie selon le poids du chien ).</p> <p>Construire une ressource libre de ce genre vous coûtera du temps et éventuellement de l’argent si vous avez besoin de louer la programmation, mais si vous remplissez un besoin légitime, il sera bien la peine. Les visiteurs pourront non seulement l’utiliser, mais ils pointent vers elle et dire à tous leurs amis à ce sujet. La clé, bien sûr, est de s’assurer que votre service libre est utile à votre entreprise et ce que vous êtes en train de vente. Par exemple, un service de décoration intérieure pourrait créer une application peu de plaisir qui aide l’utilisateur à déterminer son style de décoration.</p> <p>Nous nous en tiendrons à l’idée de donner quelque chose gratuitement nos conseils dixième, qui est d’organiser un concours. Assurez-vous que le prix est quelque chose qui va attirer les entrées de la démographique que vous essayez d’atteindre, et que vos règles du concours sont autorisés dans toutes les régions géographiques que vous ciblez. Pensez au concours attentivement, comme beaucoup de choses peuvent mal tourner. Mais la promotion d’un concours sur votre site web est un excellent moyen d’accroître la visibilité de votre site pendant un certain temps, et une partie de ce trafic pourrait rester autour pour voir ce que vous avez à offrir. Si vous avez prévu le concours correctement, certains de ces navigateurs intéressés et les nouveaux arrivants va se transformer en clients. 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